We like to keep up to date with what’s happening in our industry. Here’s what we’ve discovered lately and the latest on the Leading Hand team!
A brand custodian is someone who manages how a brand is presented over a period of time. Like an ambassador, they maintain, evolve and protect the brand across all its channels, platforms and media and take responsibility for safeguarding its identity and integrity.
Highlights of our recent work across animation, branding, graphic design and web design.
Finding your SEO-asis is a long road, sure, but well worthwhile for any business. And it starts with not only choosing the right path, but also understanding what you want to achieve with it.
We’ve been around for 22 years, which means we’ve done a few things right over that time.
In fact, it’s been a year since our Creative Director, Jamie Carroll, finished up teaching at Enmore TAFE Design Centre.
In recent weeks the Steadfast Risk Group made a strategic investment in Flame Security International. Just one more indication of the growing success of this innovative Australian company.
When we develop design solutions for clients in the ‘social good’ space, we at Leading Hand Design believe it’s critical […]
Disruptive colours and typography, neon-lit futurescapes, retro ’90s throwbacks, and the rootin’-tootin’ Wild West: these are just some of the […]
The new Waves Fitness and Aquatic Centre, in Baulkham Hills, will be opened in 2022. This state-of-the-art facility will offer […]
Over the years we have worked with many different brands across a wide variety of sectors. One thing we’ve learnt is that it really helps to partner with a creative team that knows how to make your branded assets work across everything that you do, every day of the year.
We start every digital project firstly by investigating and learning as much about the product and service being offered to market
We are delighted to announce that Claire Cavalan has joined the Leading Hand Design team. Claire has a clear passion […]
Every age counts. The team at Leading Hand Design have taken the pledge to speak out and take action against […]
Sustainability is a priority in our studio practice, from concept ideation to proofing, material selection, right through to production. We […]
I’ve always been a jack of all trades. I like the idea of being able to turn my hand to […]
We are delighted to have signed another three-year partnership to provide a full suite of design services to Riverside Theatres and more broadly to the Parramatta City Council.
Leading Hand is 20 years old on 1 July. To celebrate this auspicious occasion, we’re going to feature 20 jobs that we’ve done along the way. Here are the first 10 to get you started!
Leading Hand is 20 years old on 1 July. To celebrate this auspicious occasion, we’re going to feature 20 jobs that we’ve done along the way. Here are the first 10 to get you started!
In March 2020, the coronavirus passed through Australia’s notoriously strict border security and plunged Australia into chaos. Firstly, toilet paper […]
This is a guide to creating accessible content for people with disabilities. As content creators and consumers, we should be […]
The final instalment of our insight series focuses on how disability and diversity are represented in illustrations in Australia and […]
We recently pledged to donate $5.00 to the NSW Rural Fire Service Association for every person we sent our Christmas […]
This insight series helps us understand how Diversity and Disability can be represented authentically in illustrations. The aim of this […]
This three-part series explores into how Diversity and Disability are represented in illustrations. We hope it will be helpful for […]
We are thrilled to have been appointed by Elder Abuse Action Australia (EAAA) to be the content producers for a […]
Welcoming Genna Espino to the team has been a wonderful way to end the year. Genna is a talented designer […]
We’re thrilled to announce that Jake has joined the team at Leading Hand Design. Jake is a graduate of Western […]
Welcome to the final part of our Insight Series designed to help you create a great website. Part One looked […]
This Insight Series is designed to help you understand what’s involved in creating a great website. Our aim is to […]
This three-part series is designed to help you understand what’s involved in creating a great website and give you handy, […]
Leading Hand is excited about designing the environmental graphics for this new school in Sydney’s north west.
We’ve designed graphics for the built environment on a number of architectural projects including several schools and office environments.
An organisation’s brand strategy is the starting point for great web design.
Leading Hand has become a patron of Sydney Writers’ Festival.
We are all booklovers at Leading Hand and passionately believe that reading is fundamental to a successful and happy life. This makes working with the team at Sydney Writers’ Festival pure joy.
Re-designing your website? Think Mobile-First. Many people planning and commissioning new websites are fixated with desktops,
James Kellow, HarperCollins Publishers Australia MD invited me to speak on social media and to facilitate a panel of social media savvy authors.
Environmental Design embodies art direction, graphic design and illustration. It is regularly used in architecture on walls, stairs, ceilings and any number of architectural surfaces and also often on the surfaces between buildings such as playgrounds, walkways and a myriad of other open spaces.
We are always learning and enhancing our design skills. Last week Caitriona and Vanessa attended Adobe MAKE IT 2017, touted as Australia’s premier creative event. Here are some takeaways.
As we begin work on the 2018 edition we wanted to reflect on the partnership, not only with Legal Aid NSW but with Peter Coad who has provided the cover art for every edition.
At Leading Hand we love learning new things, partly to satisfy our own curiosity and answer an oft-asked question: “How do we do this?”, and partly to be able to expand the services and expertise we offer
The write stuff for Sydney Writers’ Festival. We absolutely loved working with the talented and dedicated Sydney Writers’ Festival team this year.
We are pleased to announce a partnership with the Australian Society of Authors (ASA). Leading Hand will offer members of the ASA an exclusive online audit.
We worked closely with the QuikStand team to develop every aspect of their new website from digital strategy, to images, copy, design and development.
The Getting In Shape Online Workshop, is a one day workshop designed to help improve your online presence.
It’s with great pleasure that we welcome the wonderful and talented Cate Lane to our Leading Hand stable.
There are a number of things you can do to improve the performance of your website. Here are 11 tips for achieving better SEO results that really work.
We settled on Adobe Muse to help us create this low-cost online presence because it gave us the design flexibility…
EDGE’s invited Leading Hand to develop their new visual identity and online resource to celebrate their new Darlinghurst studio…
Consumers are moving away from institutional trust to distributed trust. We are increasingly more likely to trust a stranger…
When writing for online be sure to tell a great story. Stories are all around us. It’s story that captures our imagination.
“Websites must establish trust and present themselves as credible to turn visitors into customers.”
A UI tip. It is a false assumption to think that if people want to find something on your website they will. It’s just not true.
If you intend to make something physical these days it probably needs to be beautiful to warrant it being produced – beautiful to view, to hold, to smell
Smartphones have taught us how to scroll and swipe and these behaviours are now well and truly entrenched.
A great web design may need to sacrifice copy, in order to … satisfice its users!
Marketing is just one endeavour that gives your brand meaning. Your digital marketing needs to be in step, always…
There can be many pitfalls associated with social media. They’re like good friends, you should be able to count them all on one hand …
Your new website requires attention to drive performance. Be sure to test your UX and XI, get data, review and …