Our people are our greatest asset. We couldn’t do what we do without our staff, clients, collaborators, suppliers, colleagues and friends.

Leading Hand Design is a creative design and digital agency in Surry Hills, Sydney, comprising an exceptionally skilled team of world-class designers, illustrators, animators, motion graphic specialists, copywriters, and branding and strategy experts.

For 21 years we have delivered innovative design solutions to peak bodies, national and state government agencies, arts organisations, and large and small businesses across a diverse range of industries and categories.

Leading Hand Design has a strong reputation for creativity, reliability, personal service, reporting, accuracy in pricing, high standards and a commitment to each of our clients.

Our branded creative solutions are innovative, practical, cutting-edge, results-driven, great value and, most importantly, tailored to meet the needs and ambitions of our customers.

Take a look at what some of our clients have to say about working with us.

Learn more about our green thumbs at Leading Hand Design.

Our Team

Jamie Carroll
Jamie Carroll

Jamie Carroll

Creative Director

A graphic designer and marketer with more than 20 years industry experience. His role as a hands-on designer are supplemented with a wealth of experience in arts marketing, design planning, brand strategy, art direction, retail advertising, packaging, environmental signage and wayfinding, copywriting and print management. LinkedIn Profile

Brett Osmond
Brett Osmond

Brett Osmond

Managing Director

Brett has been in marketing and digital leadership roles for over 20 years. Combining a whole-business approach to strategy development and decision making has helped Brett implement high-performance strategies in digital marketing, design and branding, project management and publishing. LinkedIn

Jason Williams
Jason Williams

Jason Williams

Digital Director

Jason Williams has been at the forefront of digital innovation since 2000. His extensive knowledge encompasses user experience (UX) and user interface (UI) design in web development and web-app development, through to SEO, SEM, social media and website hosting solutions. Jason ensures Leading Hand delivers all types of technical projects from concept to completion along with ongoing support. LinkedIn

Luke Cleland
Luke Cleland

Luke Cleland

Senior Designer

Luke is an accomplished and highly creative designer. He is a graduate of Shillington College of Graphic Design. Over the last two years he has worked on a number of large design projects at Leading Hand and developed a strong portfolio across print, outdoor and digital.

Jake Moody
Jake Moody

Jake Moody

Senior Designer

Jake is a graduate of Western Sydney University with a Bachelor of Design (Visual Communication). He is a skilled, multidisciplinary designer with a passion for branding, layout design and innovative digital solutions. He relishes collaborating with clients to develop creative solutions to challenges both large and small. Jake’s infectious optimism and can-do attitude are hallmarks of his approach to design in all its forms.

Jasmine
Jasmine

Jasmine Huang

Designer

A graduate of Design Centre Enmore, Jasmine’s skills cover all areas of graphic design, however her passion lies in developing vibrant illustrations and breathing life into them through animation.

Imogen Wilmot
Imogen Wilmot

Imogen Wilmot

Designer

Imogen is a graduate of Billy Blue College of Design, Torrens University. She loves taking on any design challenge, cultivating visuals from briefs to build larger than life, forward thinking designs.

Lee Ellwood
Lee Ellwood

Lee Ellwood

Copywriter

Lee is a highly-valued contract copywriter and accredited editor and very much part of our team. She believes that purpose drives communication design and delivers just the right words for our arts, industry and social purpose projects.

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